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Console Wars

SEGA, a fledgling arcade company, gathered a motley crew of misfits in 1990 to take on Nintendo, the world's largest video game company. It was a once-in-a-lifetime, no-holds-barred battle that pitted brother against brother, children against adults, Sonic against Mario, and uniquely American capitalism against centuries of Japanese tradition. For the first time, the men and women who fought on the front lines for Sega and Nintendo speak about the battle that defined a generation.

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